The Friction Project

Organisations often grapple with disruptive friction caused by lengthy emails, inefficient systems, and outdated methods that hinder workplace excellence. Despite this, certain types of friction prove beneficial. Teams sometimes need to slow down, grapple with difficult ideas, and even explore bad concepts to discover the truly valuable ones. Ironically, leaders aiming to streamline work processes might inadvertently complicate matters.Bestselling authors Robert I. Sutton and Huggy Rao present insights from seven years of practical research in their work, "The Friction Project." This guide addresses how individuals can transform into "friction fixers." Sutton and Rao equip readers to identify and resolve detrimental organisational friction, recognize when to sustain and introduce beneficial friction, reconceptualize unavoidable friction issues to reduce their impact, and revitalise struggling organisations."The Friction Project" serves as a comprehensive guide to simplifying beneficial actions while complicating harmful ones, ultimately enhancing organisational efficiency.