Dieter Rams

This comprehensive monograph on Dieter Rams presents an in-depth look at the life and career of one of the twentieth century's most influential product designers. Serving as the head of design at Braun from 1961 to 1995, Rams was responsible for crafting some of the most recognizable objects of his time. His work and philosophy are tightly intertwined with his vision of improving the way people live. The timeless nature of Rams's designs is evident as many products from the 1960s remain in production, continuing to influence both designers and consumers today. Reissued with a striking new cover and an introduction by Jonathan (Jony) Ive, the former chief design officer at Apple, this book offers a thorough exploration of Rams’s achievements and his design ethos.The volume provides an insightful narrative into Rams's personal history, his intellectual environment, his collaborations with Braun and Vitsœ, and his passionate advocacy for good design. It includes sketches and photographs that offer a behind-the-scenes look at his creative process, while extensive archival materials present a comprehensive picture of Rams’s contributions to design. Readers are also treated to specially commissioned photographs of his home and the Braun archive, granting an exclusive view of the most complete collection of Rams's work. The book also highlights Rams's architectural endeavors and his ‘ten principles’ that focus on sustainable living, offering a holistic insight into his design philosophy.