Jeong

The groundbreaking book, "Jeong: The Spirit of Korean Craft and Design," offers the first comprehensive look at the expansive and stunning world of Korean design, ranging from traditional craftsmanship to modern artistic achievements. Known for its distinctive fusion of heritage and modernity, along with a commitment to sustainability and practicality, Korean design stands out for its inventiveness, superior quality, and aesthetic appeal. The book seeks to introduce a global audience to Korea's captivating craft and design landscape through an engaging visual narrative.Central to this exploration is the Korean concept of jeong, an idea that doesn't have a direct English equivalent. Jeong signifies a profound emotional connection and sense of attachment that evolves through shared experiences, mutual care, and familiarity. Within the realms of craft and design, jeong is evident in the meticulous craftsmanship and the deep relationship forged between the creator, the artifact, and its user.The book showcases 175 significant and inspiring creations, spanning unrecognized folk crafts to acclaimed masterpieces such as lacquerware, ceramics, embroidery, furniture, and textiles. Each item is accompanied by a striking full-page photo, featuring pieces like traditional moon jars, intricately woven baskets, delicate textiles, and avant-garde furniture. Printed on tactile craft paper and traditionally stitch-bound in Korean style, the book itself is a work of art that invites discovery.For those passionate about design, the book includes insightful essays from influential figures such as Teo Yang, a prominent contemporary Korean designer; Beth McKillop, a curator; and J Kathryn Hong, Chairperson of the Arumjigi Foundation in Seoul. This remarkable volume unveils the essence and elegance of jeong, sharing its story with readers worldwide.