Dom Gucci. Potęga mody, szaleństwo pieniędzy, gorycz upadku

Name: Dom Gucci. Potęga mody, szaleństwo pieniędzy, gorycz upadku
Brand: Skupszop
SKU: 9788366863040
Price: 13.05 PLN
Availability: InStock

Autorzy:

Sara Gay Forden, Anna Błasiak, Forden Sara Gay, Helena Piecuch

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Chronicles of the extraordinary rise and equally astonishing fall of the Gucci dynasty. In 1993, the luxury brand was teetering on the brink of bankruptcy. This precarious situation was largely attributed to Maurizio Gucci's poor decisions and extravagant lifestyle. Two years later, Maurizio met a tragic end when he was shot on his way to the office. His ex-wife, Patrizia Reggiani Martinelli, was convicted of orchestrating his murder and sentenced to 29 years in prison.

Did Patrizia order the murder because of Maurizio's uncontrolled spending? Or was it because the charming ex planned to marry his lover, Paola Franchi? Or perhaps, she wasn't involved at all?

The saga of the Guccis is a tale of glamour, opulence, and intrigue, chronicling the rise, near-collapse, and eventual resurgence of a fashion empire. It's a story filled with illustrious names: Tom Ford, Sophia Loren, Jackie Kennedy Onassis, Domenico De Sole, Pierre Cardin, Chiara Mastroianni, Yves Saint Laurent, and covers the fashion capitals of the world: Milan, Florence, New York, and Paris. Sara Gay Forden provides a behind-the-scenes look at this renowned fashion house, revealing both the passion and weaknesses of the Gucci family. This is a dynamic story of fashion, immense wealth, and heartbreaking tragedy.

Acclaimed by The Economist as one of the best books of the year, the world of fashion has never seemed so dramatic or perilous. The saga, spanning three generations of the Gucci family, begins with a murder that feels like an execution and delves into the world of one of the most iconic brands of our time. Fashion expert Sara Forden reveals how a few greedy, feuding family members lost control of the empire.

Teri Agins, fashion editor at The Wall Street Journal, remarks that Forden blends family tragedy with the high stakes of the financial world, offering a rich and complex narrative that reads like a novel. As highlighted by Michael Gross, author of "Model," it is a tale of glamour, greed, sex, fashion, and luxury leather goods.

According to The Wall Street Journal, this insightful chronicle illustrates the rise and fall of a famed company, demonstrating that even the most successful family-run businesses require professional management and external investment to survive. The multifaceted account by Forden unveils family secrets and intense rivalries, capturing nuances and vividly portraying character profiles. It is an in-depth examination of the Gucci brand that reveals the true story of the company.

Having spent over fifteen years in Milan covering the Italian fashion industry, Sara Gay Forden has chronicled the journeys of numerous brands, including Gucci, Armani, Versace, Prada, and Ferragamo. Currently, she works in Washington, D.C., at Bloomberg News, leading a team focused on lobbying and the challenges faced by major tech companies like Amazon, Facebook, and Google.

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